Braintree is a payment gateway offering unique services to eCommerce merchants. To find out if Braintree could benefit you, continue reading the review below.
Braintree is considered a direct processor since they offer more stability if your merchant account is bank-sponsored. They also accept international payments and can convert currency for you for a small fee.
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Braintree Products & Services
The products offered by Braintree is ideal for those who often do business on their phone or online since they only offer these kinds of products.
Every item can be customized to become more user-friendly.
Braintree only offers two kinds of main services: merchant accounts and gateways.
- Merchant Accounts: Braintree is a direct processor so your payment accounts come directly from them. You will receive funds whenever Braintree is able to disburse them.
- Gateway Services: Braintree connects you all banking institutions and payment processors designed to process customers’ transactions. All you need to do is give Braintree the information and they will let you know if the transaction has been approved or not.
Down below are the different gateway services that you can integrate into merchant account.
If you want to directly sell on a website or from a mobile device, you can utilize Brain Direct’s service.
Brain Direct provides services such as these:
- Recurring billing
- Automatic updates to card information
- Receives transaction insights efficiently
- Allows third-party integration
You will also be able to access tools to prevent fraud, manage data security and streamline your operations.
With Braintree Marketplace, you can seamless distribute funds since they provide you with a full selection of payment methods.
Braintree also has Hyperwallet that allows you to have control over both sides of a transaction.
Braintree Auth shares merchant data in a secure manner and also takes authorized actions.
If you provide services like invoicing, analytics or recurring billing, then your customers can also connect their merchant account to your platform.
You can share information and sell on other sites with Braintree Extend.
Increase your platforms by selling in more places. Extend also lets you issue loyalty and reward programs to improve customer retention.
Braintree works both domestically and internationally as you can set up routing to multiple processors.
Pricing
Braintree has a pretty simple pricing structure for various kinds of transactions.
There are no setup, monthly, annual, gateway nor PCI compliance fees to worry about when using Braintree.
| Transaction Type | Pricing |
|---|---|
| Cards, Venmo & Digital Wallets | 2.9% + $0.30 per transaction |
| ACH Direct Debit | 0.75% per transaction (capped at $5) |
| Chargeback | $15 per occurrence |
If you prefer PayPal, you will have to pay PayPal’s fees instead.
Since Braintree is an international and global processor, you can accept payments through all types of currencies.
For a 1% fee over the exchange rate, Braintree can convert any international currency to your currency for you.
Customer Support & Satisfaction
Down below is a convenient chart that lists Braintree’s business hours for their customer support.
| Type of Support | Availability |
|---|---|
| Email Support | Monday to Thursday: 5 a.m. – 12 a.m. (CST) Friday: 5 a.m. – 8 p.m. (CST) |
| Phone Support | Monday to Thursday: 8 a.m. – 7 p.m. (CST) Friday: 8 a.m. – 5 p.m. (CST) |
You can also always email Braintree if you find calling to be too fickle and don’t like waiting for a customer representative.
They have a resources page on their website that helps you understand how payment processors work and all the processes that are involved in them.
Contract & Closing
Braintree has absolutely no ETFs nor cancellation fees, so you can cancel your account any time.
Be sure to read all the terms and conditions stated in your contract before finalizing any termination.
Bottom Line
For merchants who prefer to conduct business online no matter where you may be from and often invest time in eCommerce, Braintree will be worth it.
Keep in mind that Braintree is a direct processor, so, it is preferable that your merchant account is connected to a bank. All funds will be distributed by Braintree.
If you tend to have larger transaction volumes, then consider Chase Merchant Services instead, a direct processor that provides more security.
For someone who’s new to the business world and don’t have that high of a transaction volume, then processors like Square can assist you in the journey.
If you are interested in finding out more information about card processors, then check out our Best Credit Card Processing Services to learn about all kinds of different card processors!
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